Edwin

Founded in Japan by Mr. Tsunemi in the 1960's. Edwin - (anagram of the word 'denim' with the 'm' flipped upside down) are credited with making some significant strides in the denim world, inventing the method for stone washed denim. Half a century later and Edwin has established as itself as an innovative and progressive brand, ever developing its fabric and fit. Edwin's impressive range of jeans includes its famous rainbow selvedge denim and is complemented by its modern T-Shirt and outerwear selection.