With no less an ambition than to be 'the world's most sustainable, commercial' fashion company, Flax and Loom, founded by eco-designer Phil Wildbore, is sustainably rooted and green-thinking right from its distribution through to its manufacturing and design. Every garment is built to last a lifetime. Luckily, they look as great as their eco-credentials are: these are timeless designs cut with nous and an eye for the contemporary.